.NEARLY ONE BILLION people are casting their votes in India's overall election. It is the greatest autonomous workout in past-- as well as might also be one of the most costly. Spending is actually expected to reach 1.35 trn rupees ($ 16bn), according to the Center for Media Research Studies (CMS), an Indian charitable. That will be much more than double the volume invested in the previous political election in 2019 and also also surpass the money sprinkled in The United States's governmental election in 2020. Why carry out Indian political gatherings invest such substantial amounts?